24MX partners with Tony Cairoli the movie!

After the success of the motocross documentary film ‘Living for the weekend’ last year director Nick Janssen and producer Jean-Paul Maas decided to step it up for their next feature film ‘Tony Cairoli the movie’. Europe’s biggest online motocross shop 24MX is proud to be part of this ambitious international project. Tony Cairoli the movie shows the phenonomenal rise to the top of eightfold motocross world champion Antonio Cairoli. 

Employing a high level of cinematography combined with an original soundtrack, rich storytelling and amazing action footage ‘Tony Cairoli the movie’ is as much about the visual beauty and drama of motocross as it is a gripping portrait of the ultimate underdog. The film will premiere in Patti, Italy on the 24th of October before embarking on a cinema tour with screenings in many European countries. 24MX will also be present in theaters to welcome (future) motocross fans.

“We are really pushing the limits with TC222 the movie,” says producer Jean-Paul Maas. “Films about motocross making it to the big screen are really, really exceptional. So when you’re telling the story of one of the biggest motocross stars ever you have to rise up to the occasion! To do justice to the incredible story of Tony and to give fans the most immersive experience with sound and vision we go all-in, just like Tony on the track!”

“It’s definitely going to be unique to see motocross larger-than-life in cinemas,” says Daniel Petersen, CEO of 24MX. “Tony Cairoli is not only an exceptional motocross rider, he’s a great ambassador for our sport and in spite of his tremendous success he’s still modest and approachable. We’re thrilled to help bringing this story to live. For us ‘Tony Cairoli the movie’ is also a great way to connect with our customers during winter time, when there is less riding going on.”